The three hour trip between Florence and Venice is about as boring as travel gets in Italy. Once beyond the hills around Bologna, the land becomes very flat an uninteresting. For those though interested in automobiles the trip is a good opportunity to visit the factory where arguably the world.s most famous cars are built.
The History of Ferrari
Enzo Ferrari was born on February 18, 1898 near Modena, Italy. When he was 10 his father took him to an automobile race in Bologna. After attending a number of other races, he decided he wanted to become a racing car driver.
While working at a small carmaker involved with converting war surplus, Ferrari took up racing. In 1919 he finished ninth at the Targa Florio. He ended up landing a job with Alfa Romeo and drove a modified production car in the 1920 Targa Florio. Ferrario managed to finish second.
In 1923 while racing at the Circuit of Sivocci at Ravenna he was approached by Count Enrico and Countess Paolina Baracca, the parents of the heroic Italian pilot Francesco Baracca. Francesco was known as the Italian ace of aces. He died on Mount Montello during the war. His parents gave Ferrari their son's squadron badge, which was the famous prancing horse on a yellow shield.
Enzo Ferrari was connected with Alfa Romeo for many years, however, he built only a few sports cars bearing his name and his famous prancing horse badge. In 1929 Enzo formed the Scuderia Ferrari with the aim of organizing racing for members. The Scuderia Ferrari team competed in 22 events and scored 8 victories and several good placings.
In 1940 Enzo Ferrari left Alfa Romeo and started a new company Auto-Avio Costruzioni Ferrari. During World War II the Ferrari workshop moved from Modena to Maranello. The workshop became a victim of the war in 1944 - it was leveled by bombs. A year after the war in 1946 the shop was rebuilt and work began on the first ever Ferrari motorcar, the 125 Sport. This car started a grand tradition of winning for Ferrari. Since it's first race in 1947, Ferrari's have had over 5,000 successes on race tracks around the globe.
In 1969 Enzo Ferrari sold 50% of Ferrari's share capital to the Fiat group. That figure grew to 90% in 1988. Enzo Ferrari died at the age of 90 in Modena on August 14, 1988.
Arranging a Factory Tour
The factory is located just outside the small town of Maranello south and a bit west from Modena. You can arrange a tour by contacting your local dealer. This is the easiest route. Otherwise you can contact the factory directly by phone or fax. Dialing from the USA put a 011 in front of the 39 and dial all the rest of the numbers.
Ferrari S.p.A.
Via Abetone Inferiore 4
41053 Maranello (MO) Italia
Tel. +39 0536 941-161
Tel. +39 0536 949-111
Postal address:
Via Emilia Est 1163
P.O.Box 589
41100 Modena (MO) Italia
Tel. +39 0536 949-111
Fax. +39 0536 949-259
Internet: http://www.ferrari.it
It is pertinent that an appointment is made because otherwise they will not allow a factory tour.
Good luck and enjoy your visit to Modena!
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